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Author Archives: Larry Triplett
This is the week of a nationwide campaign reminding advertisers that promotional products are one of the most effective channels of advertising. What are you waiting for? Make someone’s day!
Whether in an industrial art class in high school or when ordering custom t-shirts, screen printing is often a person’s first contact with printing other than desktop computer printing. So screen printing is the term most often used to discuss … Continue reading
Trade association Printing Industries of the Carolinas (PICA) compiled statistics from numerous sources showing how print marketing combines with other methods such as online, to create much better results than either used alone. In 2010 an investment of $1 in … Continue reading
For most of the past decade, the majority of the most popular promotional products have been coming from China. When you are looking at the big categories, including writing instruments, drinkware, bags, and computer accessories, you’ll find that most are … Continue reading
We hear a lot about the wastefulness of print. Everything seems to be moving to electronic media. But how much of what we hear is true? The facts indicate that paper is taking a bad rap.