Author Archives: Larry Triplett

Busting some myths about paper

We hear a lot about the wastefulness of print. Everything seems to be moving to electronic media. But how much of what we hear is true? The facts indicate that paper is taking a bad rap.

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Bobblehead Day backfires on Yankees

by Larry Triplett Earlier this month we were talking about what a powerful promotion a bobblehead day could be for major league baseball teams. They’ve been proven to drive sales in a big way. The NY Yankees planned one for … Continue reading

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The T-shirt Turns 100

by Larry Triplett In 1913, the T-shirt as we now know it made its appearance as standard-issue gear for the US Navy. Lightweight and cool, they were easy to care for and popular with sailors. It didn’t take long for … Continue reading

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California fails to pass single-use bag ban

The third time was not the charm for the California Senate, as it failed once again to enact a ban on disposable grocery bags. Continue reading

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5 Ways To Promote Fitness

Learn how human resource directors help their employees to get fit. Continue reading

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