Author Archives: Larry Triplett

How to boost participation in your wellness program

Wellness programs can benefit businesses as much as their employees. Here are some key ingredients of successful ones. Continue reading

Posted in Marketing | Tagged , , | Leave a comment

Survey Says Everyone Steals Pens

Pens, in an office environment, are stolen more than any other item. But there really aren’t that many complaints. From one perspective, it’s actually a good thing. Continue reading

Posted in Marketing | Tagged , , | Leave a comment

When is a mug NOT a mug?

by Larry Triplett We have more than 100 answers to that question! It’s explained in this video:   Get your copy of the list from our home page.

Posted in Marketing | Tagged , , | Leave a comment

New Sunscreen Regulations Capture Marketers’ Attention

Promotional marketers can benefit from the improved labeling rules for sunscreen Continue reading

Posted in Product ideas | Tagged , , , | Leave a comment

Top 5 Tag Lines of All Time

by Larry Triplett A good tag line adds focus and purpose to a brand. It should be short enough to be easy to remember and repeat. It should avoid industry-specific jargon so it’s easily understood by everyone. It should describe … Continue reading

Posted in Marketing | Tagged , | Leave a comment