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Category Archives: Marketing
Trade association Printing Industries of the Carolinas (PICA) compiled statistics from numerous sources showing how print marketing combines with other methods such as online, to create much better results than either used alone. In 2010 an investment of $1 in … Continue reading
We hear a lot about the wastefulness of print. Everything seems to be moving to electronic media. But how much of what we hear is true? The facts indicate that paper is taking a bad rap.
by Larry Triplett In 1913, the T-shirt as we now know it made its appearance as standard-issue gear for the US Navy. Lightweight and cool, they were easy to care for and popular with sailors. It didn’t take long for … Continue reading
The third time was not the charm for the California Senate, as it failed once again to enact a ban on disposable grocery bags. Continue reading