Tag Archives: effective promotions

Bobblehead Day backfires on Yankees

by Larry Triplett Earlier this month we were talking about what a powerful promotion a bobblehead day could be for major league baseball teams. They’ve been proven to drive sales in a big way. The NY Yankees planned one for … Continue reading

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APTCO introduces Styli – the stylus truly designed for a touchscreen

by Larry Triplett Who was it that thought a stylus should feel like a pen? The Styli delivers the experience you always wanted with the iPad and other tablets. Make it your promotional tool.  

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Viral marketing wasn’t invented by social media

One of the best examples of the earliest use of viral marketing is promotional products. Continue reading

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Survey Says Everyone Steals Pens

Pens, in an office environment, are stolen more than any other item. But there really aren’t that many complaints. From one perspective, it’s actually a good thing. Continue reading

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