Tag Archives: Marketing

APTCO brings you the Video Brochure

by Larry Triplett Print meets video in this remarkable new technology. Full motion video and stereo sound in a brochure. The future is here now.

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7 Answers to get you started on Direct Mail

by Larry Triplett Q: How do you get a mail list? A: List brokers are generally considered the most effective sources for vetted mail lists. “Vetted” is a key operative word. There are lots of garbage lists out there. APTCO … Continue reading

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Did McDonald’s Go Too Far With the Recall?

Companies who use promotional products as part of their marketing campaigns took notice a couple of weeks ago when 12 million Shrek-branded drinking glasses were recalled by McDonald’s. The paint used to decorate the outside of the glasses was found … Continue reading

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