Since 2016

August 2015

On With the Show - Targeted Tactics

Trade shows can be a most effective means of marketing, or they can be a complete waste of time and money. APTCO can help you make sure it's the first one.Targeted tactics for trade show marketing set the stage for long-term success. Many exhibitors fail to think of retention and reuse when selecting products for trade show marketing.

Do you hand out trinkets to everyone who walks by? Does the whole activity resemble Trick-or-Treat? The first step is to stop regarding this as a giveaway. To avoid just throwing away money, start by asking yourself a few questions. (It's OK to look up the answers.)

Once you answer those questions, it's time to get assistance from a promotional marketing firm like APTCO. We can help you select the right gifts, ones which will be worthwhile, to give to those visitors who are worth your while. If you approach this properly, you'll have a way to separate these from the rest. Those who qualify will receive a nice thank-you, and you will be that much closer to your goal.

Did You Know?

Did you know about aptco capabilities? APTCO designs trade show programs that bring the right kind of traffic so you can get the right kind of results.

For more about APTCO, click here.

Favorite Quotations

Favorite quotations “If we all did the things we are capable of doing, we would literally astound ourselves.”

~Thomas Edison

Trivia Corner

August is:

Smiley guys invite you to visit promo place . . . and many more than you could count. Check out this listing.

Is there just plain too much information out there?
Let us help you sort it out!

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